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April 09, 2020
1

Sales on a Beermat Extract – Mike’s Magic Email

Posted by smashmediaco | YouTube | No Comments

Emails are not intrusive, as the phone is, and have a good chance of getting read, unless they are spam or personal but verbose. Spam, of course, is now illegal, but…

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April 09, 2020
0

Networking on a Beermat

Posted by smashmediaco | YouTube | No Comments

Many people are intimidated by selling, but everyone should be an evangelist for their company. Everyone should be able to enthuse about their company in a social situation and pick up any…

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April 09, 2020
0

Sales on a Beermat Self Study Guide

Posted by Mike Southon | YouTube | No Comments

This workbook is for self-study, and you will acquire a great deal of sales knowledge by using it on your own. Even better, however is to work through it with a…

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September 02, 2015
3

Record Breakers

Posted by Mike Southon | Creativity, Entrepreneurship, People, Sales | No Comments

Everyone is looking for original ways of promoting their product, a good angle to make them stand out in a crowd. Suneet Tuli had an interesting idea: to get into…

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August 13, 2015
3

Britain’s Got Talent

Posted by Mike Southon | Entrepreneurship, Growth, People, Small Business | No Comments

“Here’s the deal”, as Simon Cowell explained to the Britain’s Got Talent contestant who challenged him to get on stage and do better. Cowell explained politely that the deal was…

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July 14, 2015
3

And What Do You Do? Portfolio Careers…

Posted by Mike Southon | Creativity, Entrepreneurship, People | No Comments

Many of us consider ourselves poor at party chit-chat and dread the inevitable question: “and what do you do?” People in regular employment can always quote their job title, while entrepreneurs often…

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June 25, 2015
4
/wp-content/uploads/2015/05/2015_04_30_RYG_Mike_Southon_PODCAST.mp3

Podcast: Raise Your Game – BFM

Posted by Mike Southon | Profiles, Interviews & Bios | No Comments

Click on the “play button” above to listen to the podcast of my interview with BFM 89.9 The Business Station… Say you’ve got an idea for a business, that you think…

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May 12, 2015
3

Ask Mike: I have many ideas for new businesses – which one should I choose?

Posted by Mike Southon | Ask Mike, Creativity, Entrepreneurship | No Comments

The entrepreneurial process often starts with some friends in a pub or restaurant, putting down their various ideas on a beer mat or napkin. This creative process invariably generates too…

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May 12, 2015
3

Ask Mike: I would love to start a business but am very shy – is entrepreneurship right for me?

Posted by Mike Southon | Ask Mike, Entrepreneurship, Start-ups | No Comments

Absolutely! My experience is that most new businesses are started by modest, shy people who wanted to make a difference, rather than by showy extroverts. There is a myth perpetuated…

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April 21, 2015
3

Ask Mike: My business has been going some time but seems to have hit a brick wall. How do I grow it?

Posted by Mike Southon | Ask Mike, Entrepreneurship, From The Archive, Growth, People, Small Business | No Comments

Sooner or later, all businesses hit a brick wall. For entrepreneurs, it is a tough but salutary experience when they realise that the main obstacle to growing their business is,…

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Recent Blog Posts

  • Sales on a Beermat Extract – Mike’s Magic Email April 9, 2020
  • Networking on a Beermat April 9, 2020
  • Sales on a Beermat Self Study Guide April 9, 2020
  • Record Breakers September 2, 2015

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The Beermat Profiling Tool

In The Beermat Entrepreneur, Mike Southon and Chris West talk about the three roles which make up a well-balanced team:

‘Magnet’, ‘Maker’ and ‘Monitor’.

The Profiling Tool is designed to show you which one of these roles you are most suited to.

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